Published: Wed, February 06, 2019
Medicine | By Ray Hunter

The Real Story Behind The Egg That Broke Kylie Jenner's Insta Record

The Real Story Behind The Egg That Broke Kylie Jenner's Insta Record

The egg that now holds the most-liked Instagram post of all time, beating out Kylie Jenner, finally revealed who was behind the viral Instagram photo.

The man behind the Instagram Egg, the world's most popular post with over 52 million likes, was revealed today as a London advertising professional. If you or anyone you know is struggling with depression and thinking of suicide, know that someone is always there. The latest Super Bowl themed post has nearly five million likes.

Reached Friday, a Hulu rep said that right now the company isn't commenting or providing info on the World Record Egg deal. "We got this", the PSA read.

If you're wondering what Kylie thinks about this eggciting news, she hit Instagram to share a video of herself cracking an egg in the sun with the simple caption "take that little egg". So far, the picture has racked up more than four million likes on Instagram.

Hulu began responding to users on Instagram who submitted guesses on what the announcement might be and directed viewers to see the egg crack on Hulu at 11 pm ET.

The egg is then made whole again, with a link to Mental Health America's website.

The video shows the egg starting to crack, which is followed by the words, "recently I've started to crack". The simple photo now holds the world record for most likes on the platform. On the other hand, the Instagram post of the clip links to, which lists global mental health resources by country. He went on to work with C.J. Brown and Alissa Khan-Whelan, to maintain the account, the trio told the New York Times. In an eggs-ellent development on Sunday, the world's favorite egg hatched an important mental health message. "An egg is an egg, it's universal". "This is about Eugene the egg and what the egg can do".

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